The ROI Tool Kit is a valuable resource for exhibitors.
The web-site includes a series of simple tools to assist exhibitors in planning for an exhibition and to measure performance in delivering a return-on-investment (ROI) from exhibiting. Registration is free.
The ROI Tool Kit
Determine your ROI for attending an Event for FREE!

ROI Tool Kit is funded by a grant from the PCMA Education Foundation to the Center for Exhibition Industry Research, the web-site was developed by Exhibit Surveys, Inc. in conjunction with the ROI Task Force of the International Association of Exhibitions and Events.