Welcome to The International Center for Exhibitor and Event Marketing!
Here you will find solutions.
Today, face-to-face marketing has an estimated value in excess of $80 billion with nearly 12,000 trade shows produced domestically and more than 20,000 events held internationally representing an estimated 1.5 million exhibitors and event marketing companies.
These face-to-face opportunities provide an invaluable platform for industries to come together and for people to conduct business.
You undoubtedly know there is competition from marketing mediums like specialty television channels, satellite radio, online advertising, digital signage, podcasts, and email campaigns. These alternatives have become more attractive as the industry faces challenges from travel inconveniences, online meetings, rising costs, economic uncertainty and the fall-out from budgets being heavily scrutinized, and in many cases, cut. It is a challenge to convince decision-makers who are solely focused on the bottom line that the best value for their marketing budget dollars is spent on exhibiting or attending a trade show.
Therefore, The Center will serve as your platform and your tool to further develop your events.
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