Goals
I. Community: Expand global outreach, subscriber acquisition and retention touting benefits and collaboration via the Web site, face-to-face events, publications and industry-specific discussion.
II. Education and Events: Foster interaction and communication among exhibitors and event marketers through education and face-to-face events.
III. Collaboration and Growth: Provide a broad platform for professionals across all sectors to receive more data and industry trends to allow them to excel in their own careers.
IV. Awareness: Increase awareness through education, promotion and media relations.
V. Organization Management: Be viewed as a trusted and viable source based on sound association management and financial strength.

